NARR

The storytelling methodology that turns experience into authority.

18 frameworks. Every one used in active coaching sessions. These are not theory. They are the exact tools I deploy in every 1:1 session, mapped to specific situations: pitches, boardrooms, keynotes, investor rooms, LinkedIn.

Behind the work

Why I built the NARR storytelling app.

A short story about the obsession that became a system, and why storytelling is the only skill that compounds forever.

Self-diagnostic

What is standing between you and the story that moves rooms?

Select the statements that feel true for you. There are no wrong answers. Only the specific blocks that have been keeping your story from working for you.

The 18 frameworks

The exact tools used in every session.

01

Pitches, investor conversations, keynote introductions

The Origin Story Framework

Extract the specific moment, decision, or failure that gives you the right to be in the room. Not your biography. Your perspective. The story that makes you the only logical choice.

02

Board presentations, partnership conversations, media interviews

The Pivot Point

Identify the inflection moment that changed everything. The decision that proves your judgment. The failure that built your wisdom. Turn it into a narrative that earns trust before you present data.

03

Sales calls, boardrooms, investor meetings

The Room Calibration

Map the specific power dynamics of any room before you enter. Who needs to trust you. Who needs to feel safe. Who needs to be inspired. Build your narrative to hit all three.

04

Career transitions, pivot announcements, reinvention narratives

The Invisible Bridge

The narrative technique that connects your past experience to your future ambition without breaking credibility. Makes your trajectory feel inevitable, not aspirational.

05

Fundraising, product launches, mission communications

The Stakes Ladder

Why does this matter. Not to you. To them. A framework for building emotional stakes that make your audience lean forward. Every great story is a story about what matters.

06

Keynotes, media appearances, high-stakes presentations

The Presence Protocol

The physical and vocal signals that make a room lean in before you speak. Pace, stillness, eye contact, the pause before the point. Not performance. Architecture.

07

Crisis communication, difficult conversations, competitive situations

The Reframe

How to change the narrative when the story is already against you. Turn objections into evidence. Turn scepticism into curiosity. The art of narrative jiu-jitsu.

08

First meetings, cold introductions, new market entry

The Authority Anchor

Build reference points that make your expertise feel inevitable. Not bragging. Positioning. The subtle cues that make a room trust you before you prove it.

09

Sales conversations, partnership approaches, fundraising closes

The Close That Opens

The narrative structure that makes your audience want more. Not a hard sell. An invitation. The story that makes them come to you.

10

Service positioning, coaching conversations, partnership proposals

The Transformation Mirror

Show them who they become by working with you. Not what you do. Who they become. The most powerful story is always their story, with you as the catalyst.

11

Competitive pitches, crowded markets, attention-deficit environments

The Pattern Interrupt

Break the expected narrative to capture attention. The unexpected opening. The counterintuitive frame. The moment that makes them forget every other pitch they have heard.

12

Data-heavy presentations, technical pitches, analytical audiences

The Evidence Story

Turn data into drama. Not by exaggerating. By humanising. The framework that makes numbers feel like lived experience and proof feel like prophecy.

13

Team communications, culture talks, leadership stories

The Vulnerability Window

When and how to show the human behind the leader. The precise moment when vulnerability builds trust instead of undermining it. The story that makes you relatable without making you weak.

14

Vision presentations, fundraising, strategic announcements

The Future Flash

Make them see what you see. The narrative technique that projects your vision into their imagination so clearly that they feel like they helped build it.

15

Investor conversations, difficult sales, competitive situations

The Resistance Map

Anticipate every objection and build it into the narrative. The framework that makes scepticism feel like engagement and doubt feel like due diligence.

16

Personal branding, keynote development, thought leadership

The Signature Moment

Build the repeatable story that becomes your signature. The anecdote people retell. The phrase that becomes associated with your name. The narrative asset that keeps working when you are not in the room.

17

Conference talks, podcast appearances, content strategy

The Handoff

The story structure that makes your audience want to continue the narrative. The open loop that keeps them thinking. The question that makes them seek you out.

18

Personal narrative architecture, brand storytelling, permanent authority

The Integration

Weave all seventeen frameworks into a coherent narrative system. The architecture that makes every story reinforce every other story. When your narrative is integrated, you stop performing and start being.

The methodology

18 frameworks. Not theory. Tools.

Every framework in the NARR methodology was built from a real coaching session. They were not invented in a classroom. They were extracted from the moments where a leader's story finally landed, and then reverse-engineered into a repeatable system.

The Origin Story Framework came from a founder who could not get investors to care about his product until he told them why he built it. The Presence Protocol came from an executive who kept losing the room before she opened her mouth. The Stakes Ladder came from a pitch where the data was perfect but the room felt nothing.

"These frameworks are the exact tools I deploy in every 1:1 session. Mapped to specific situations: pitches, boardrooms, keynotes, investor rooms, LinkedIn."

AI story coach

Meet the storytelling coach.

An AI-powered storytelling assistant built on the same 18 frameworks I use in every 1:1 session. Get immediate feedback on your narrative, practise your pitch, and refine your story. Anytime, anywhere.

It is not a replacement for deep coaching. It is a companion. A way to practise the craft when you need feedback at 2am before the big pitch.

Get access to the AI coach